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Optiminder: Video

A Mental Wealth Tool for 2025

OPTIMINDER

OptiMinder is a concept for a virtual assistant that helps people to reach their aspirational wealth goals with the use of the latest technology.


The concept is based on three main ideas.

First, tracking everyday life activities that have an impact on mental health seamless and effortless with sensor technology.


Second, making sense of the tracked data with AI and Machine Learning.


Third, providing personal real-time impulses with AR technology.


OptiMinder creates a new experience of how personal data will be tracked and even more important how users understand the data in relation to their aspirational goals.

Optiminder: Text

KEY IMAGES

How We Did It

Product Opportunity Gap

Product Opportunity Gap

User Archetypes

User Archetypes

In our First Phase, we will market this to Idealists or Creators, who are imaginative, artistic entrepreneurs.

Future Cone

Future Cone

Positioning Map

Positioning Map

What we wanna do is make a leapfrog product that is way smarter than any fitness device has ever been, and super-easy to use.

Key Tech Specs

Key Tech Specs

Using flexible electronics, we have created a ear sticker that can house computers, sensors and wireless receivers.

Final Prototype

Final Prototype

We will utilise Virtual Reality which is not to fabricate fantasies, but to enrich reality by connecting people like never before.

Optiminder: Gallery
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